About This Course
This Digital Marketing & Social Media course is designed to help students learn how to promote businesses, brands, and services online using modern marketing strategies. The course covers social media management, content creation, paid advertising, and search engine optimization.
Students will gain practical experience in running campaigns on Facebook, Instagram, and Google Ads, along with creating engaging content for different platforms. The course also includes YouTube marketing and analytics to track performance and improve results.
By the end of this course, students will be able to manage social media accounts professionally, run advertising campaigns, and offer digital marketing services as freelancers or in professional jobs.
Students will gain practical experience in running campaigns on Facebook, Instagram, and Google Ads, along with creating engaging content for different platforms. The course also includes YouTube marketing and analytics to track performance and improve results.
By the end of this course, students will be able to manage social media accounts professionally, run advertising campaigns, and offer digital marketing services as freelancers or in professional jobs.
What You'll Learn
- Introduction to digital marketing fundamentals
- Social media marketing on Facebook & Instagram
- Page setup, optimization & growth strategies
- Social media post planning & scheduling
- Paid advertising basics (Facebook & Instagram Ads)
Course Features
- Hands-on projects & assignments
- Certificate of completion
- Lifetime access to materials
- Career counseling sessions
- Flexible learning schedule
- Industry expert instructors
Learning Outcomes
Introduction to digital marketing fundamentals
Social media marketing on Facebook & Instagram
Page setup, optimization & growth strategies
Social media post planning & scheduling
Paid advertising basics (Facebook & Instagram Ads)
Audience targeting & campaign setup
Basic SEO (Search Engine Optimization) techniques
Google Ads introduction
Analytics & performance tracking
Client handling
Content creation
YouTube marketing
Social media marketing on Facebook & Instagram
Page setup, optimization & growth strategies
Social media post planning & scheduling
Paid advertising basics (Facebook & Instagram Ads)
Audience targeting & campaign setup
Basic SEO (Search Engine Optimization) techniques
Google Ads introduction
Analytics & performance tracking
Client handling
Content creation
YouTube marketing
30+
Skills Acquired
Course Curriculum
- Lesson 1.1: Introduction to concept 45 min
- Lesson 1.2: Practical implementation 60 min
- Lesson 1.3: Hands-on project 90 min
- Lesson 2.1: Introduction to concept 45 min
- Lesson 2.2: Practical implementation 60 min
- Lesson 2.3: Hands-on project 90 min
- Lesson 3.1: Introduction to concept 45 min
- Lesson 3.2: Practical implementation 60 min
- Lesson 3.3: Hands-on project 90 min
- Lesson 4.1: Introduction to concept 45 min
- Lesson 4.2: Practical implementation 60 min
- Lesson 4.3: Hands-on project 90 min
- Lesson 5.1: Introduction to concept 45 min
- Lesson 5.2: Practical implementation 60 min
- Lesson 5.3: Hands-on project 90 min
- Lesson 6.1: Introduction to concept 45 min
- Lesson 6.2: Practical implementation 60 min
- Lesson 6.3: Hands-on project 90 min